Friday, 1 April 2016


Here at Fragrant Earth,  we try to use Organic ingredients in our products as much as we can. 
This is because your skin is your largest organ, and you need to take care of it by avoiding the cocktail of nasty substances found in some skincare products. 

Another important reason to choose Organic is that Organic farmers use less pesticides, protect wildlife, and avoid GM crops. 
We have to show our Fragrant Earth some love! Right now, crops are being covered in nicotine-based insecticides that spread across our countryside, poisoning soil, water, butterflies and bees, hedgerows and wildflowers! Imagine a world with no beautiful wildflowers, or butterflies, and no bees to pollinate our crops! It would be very sad, but also deadly for us, because no bees means no food!  

And what about the soil itself? 
95% of all our food comes from the soil- we need healthy soil to grow food! Our soil is precious, and we need to protect it by banning these poisonous Neonicotinoids! Billions of tons of soil are lost every year, and healthy soil does not just grow back. In fact, it takes 1,000 years to form 1cm of top soil. Soil is essential to all life on Earth. The worms that keep it healthy are also being poisoned, and have declined by 45% over the last 35 years. 

A lot of pesticides are made by Monsanto, who have been described as the 'world's most evil corporation.' and are intent on harming people and the planet. 

Protecting our wildlife means buying Organic when possible, and donating to the Soil Association.
They protect the soil and wildlife, and are trying to get pesticides banned, and encourage Organic farming. 
When you shop at Fragrant Earth, you know that our skincare products are as natural and Organic as they can be, because we work in harmony with the Earth, and we love nature.

Info taken from Soil Association 'Living Earth' Spring 2016.

No comments:

Post a comment